Nowinska says one of the biggest challenges Swapsity faces is that new barterers think they have nothing to offer. So they offer bad trades. Yet most people have hundreds of skills—from cooking to networking to scrapbooking. The trick is learning to recognize the value of your skills, your knowledge and your talent. Bartering attaches value to things that are not always recognized, or highly valued, in a cash economy—often hobbies that people can’t make a living on but love to do. One Barter Babe trades her homemade canned goods for gifts—mostly other crafted items—she can give away at Christmas. A Swapsity member has traded pounds of fiddleheads she picks at her mom’s house in the country for feng shui sessions. 

During economic downturns, when there is a keenly felt shortage of jobs and cash, people have historically adopted barter systems. The world’s most established bartering-style system is Switzerland’s wir: the German word for “we” as well as the abbreviation of Wirtschaftsring, which translates loosely to “economic circle.” In 1934, the economy in Switzerland had tanked—as it had in much of the world. Two businessmen who were facing bankruptcy, Paul Enz and Werner Zimmermann, gathered 15 of their associates in Zurich and hashed out a solution: a mutual credit system.
The man who arguably founded modern economic theory, the 18th-century Scottish philosopher Adam Smith, popularized the idea that barter was a precursor to money. In The Wealth of Nations, he describes an imaginary scenario in which a baker living before the invention of money wanted a butcher’s meat but had nothing the butcher wanted.“No exchange can, in this case, be made between them,” Smith wrote.
During economic downturns, when there is a keenly felt shortage of jobs and cash, people have historically adopted barter systems. The world’s most established bartering-style system is Switzerland’s wir: the German word for “we” as well as the abbreviation of Wirtschaftsring, which translates loosely to “economic circle.” In 1934, the economy in Switzerland had tanked—as it had in much of the world. Two businessmen who were facing bankruptcy, Paul Enz and Werner Zimmermann, gathered 15 of their associates in Zurich and hashed out a solution: a mutual credit system.
It was the fifth lasagna that did it. Three months into the project, Simmons had signed up over 80 Barter Babes, and every time she bartered her financial services, she seemed to get a lasagna in return. She was trying to shove yet another five-pound pasta dish into her freezer when the tears started to flow. “I don’t need another lasagna!” she yelled at her boyfriend. “I need a haircut! I need a bicycle!” She was overwhelmed with doubts about her bartering experiment: I’m so ridiculous. What the hell was I thinking? This whole thing is never going to work. Trades weren’t happening at the frequency she had anticipated, and Simmons was feeling depressed. She couldn’t afford a dye job at a salon, and she had started gaining weight. She’d gone from ballin’ to having $200 in her joint account.
Mortgage & Finance Businesses for SaleDessert Businesses for SaleCar Detailing Businesses for SaleFitness & Wellness Businesses for SaleCoffee Shop, Bakery & Dessert Businesses for SaleBreakfast Restaurants for SaleBars, Pubs & Nightclubs for SaleDelivery Businesses for SaleConstruction & Landscaping Businesses for SaleElectronic Repair Shops for Sale 
×