It is estimated that over 450,000 businesses in the United States were involved in barter exchange activities in 2010. There are approximately 400 commercial and corporate barter companies serving all parts of the world. There are many opportunities for entrepreneurs to start a barter exchange. Several major cities in the U.S. and Canada do not currently have a local barter exchange. There are two industry groups in the United States, the National Association of Trade Exchanges (NATE) and the International Reciprocal Trade Association (IRTA). Both offer training and promote high ethical standards among their members. Moreover, each has created its own currency through which its member barter companies can trade. NATE's currency is the known as the BANC and IRTA's currency is called Universal Currency (UC). In Canada, the largest barter exchange is Tradebank, founded in 1987. In the United States, the largest barter exchange and corporate trade group is International Monetary Systems, founded in 1985, now with representation in various countries. In Australia and New Zealand the largest barter exchange is Bartercard, founded in 1991, with offices in the United Kingdom,United States, Cyprus,UAE and Thailand.
On the positive side, there are great advantages to bartering. As mentioned earlier, you do not need money to barter. Another advantage is that there is flexibility in bartering. For instance, related products can be traded such as portable tablets in exchange for laptops. Or, items that are completely different can be traded such as lawn mowers for televisions. Homes can now be exchanged when people are traveling, which can save both parties money. For instance, if your parents have friends in another state and they need somewhere to stay while on a family vacation, their friends may trade their home for a week or so in exchange for your parents allowing them to use your home.
In Spain (particularly the Catalonia region) there is a growing number of exchange markets. These barter markets or swap meets work without money. Participants bring things they do not need and exchange them for the unwanted goods of another participant. Swapping among three parties often helps satisfy tastes when trying to get around the rule that money is not allowed.
Yet after three years with the firm, she was dissatisfied. She was spending all her time advising millionaires when she wanted to work with average Torontonians, especially women. She couldn’t help noticing that most of her female friends were broke, confused and floundering. Online, her social media feeds were filled with panicky talk of recession budgets and empty wallets. There was one problem: those women couldn’t afford to pay her, and she certainly couldn’t afford to work for free. “I really wanted to do it,” she says, “but I couldn’t figure out a business model.”
Debts in the wir currency, assigned the same value as the Swiss franc, could be paid with sales to any member of the bartering circle: if a baker needed to “purchase” eggs and flour from a farmer, the baker could pay off the debt by “selling” baked goods to another wir member. The farmer, in turn, could use his newly acquired credit to “buy” his own needed items or services. Despite a bank-led campaign to discredit the system, wir stuck. Today, it has more than 60,000 business participants and does the equivalent of about $4.4 billion in annual trade.
She was about to quit the project when she received a cascade of good news: six new women signed up as Barter Babes, more than she’d ever had before at one time. Then City Television contacted her for an interview segment—one of her Barter Babes had mentioned her trade to a friend at the station. After that, social media mentions of Barter Babes blew up.
The first 23 Barter Babes to join were friends and former PH&N co-workers who wanted to support Simmons. They mostly traded items and services to help out with the launch party: a lot of food, a press release, coat racks, silent auction items, courier services and social media consulting. Barter Babe No. 24, Grace Poon, was the first person to sign up for the project with whom Simmons had no prior connection. In exchange for Simmons’s financial advice, Poon provided graphic designs for an investment presentation (which Simmons still uses today). She remembers being excited, but also nervous: it was the first trade she’d made with someone who didn’t feel obligated to give her unconditional support. She needn’t have worried.
Some businesses that may not directly barter with customers may swap goods or services through membership-based trading exchanges such as ITEX or International Monetary Systems (IMS). By joining a trading network (which often charges fees), members can trade with other members for barter "dollars." Each transaction is subject to a minimal fee; the exchange facilitates the swap and manages the tax components of bartering such as issuing 1099-B forms to participating members. You may find a nearby exchange through the International Reciprocal Trade Association (IRTA) Membership Directory. Before you sign up and pay for a membership, however, make sure that members offer the types of goods and services you need. Otherwise, you may find yourself with barter money or credit that you cannot use.
Since the latest series of worldwide economic meltdowns, people have bartered in growing numbers. Last year, the 100 members of the International Reciprocal Trade Association, a network of barter and trade exchanges, facilitated the bartering of billions of dollars’ worth of goods and services around the world. (The IRTA uses its own barter currency called Universal Currency.) In some areas of Greece, bartering has become as second nature as paying for things with cash—there’s even a new barter-style currency called the TEM, accrued through offering goods and services via a vast online network and regular open-air market days. Spain’s time bank system, in which people exchange hours of labour instead of units of currency, has grown exponentially as a result of the country’s crippled economy.