Debts in the wir currency, assigned the same value as the Swiss franc, could be paid with sales to any member of the bartering circle: if a baker needed to “purchase” eggs and flour from a farmer, the baker could pay off the debt by “selling” baked goods to another wir member. The farmer, in turn, could use his newly acquired credit to “buy” his own needed items or services. Despite a bank-led campaign to discredit the system, wir stuck. Today, it has more than 60,000 business participants and does the equivalent of about $4.4 billion in annual trade.
Barter-based economies are one of the earliest, predating monetary systems and even recorded history. People can successfully use barter in many almost any field. Informally, people often participate in barter and other reciprocal systems without really ever thinking about it as such -- for example, providing web design or tech support for a farmer or baker and receiving vegetables or baked goods in return. Strictly Internet-based exchanges are common as well, for example exchanging content creation for research.
For example, the market for national security payloads and NASA missions (James Webb is a notable exception, bartered between NASA and ESA) are typically closed to Arianespace. — Eric Berger, Ars Technica, "As the SpaceX steamroller surges, European rocket industry vows to resist," 20 July 2018 Friends told the British press that Rowley would often search dumpsters for items to barter or sell. — William Booth, Anchorage Daily News, "Woman exposed to nerve agent in southern England dies; police launch murder investigation," 9 July 2018 Anyone who unlawfully captures or kills a big game animal and then sells or barters the animal is guilty of a felony. — Dustin Gardiner, azcentral, "10 Arizona laws that actually exist: Private armies, food-wasting ban, windshield repairs," 27 June 2018 This early depiction suggests that although chocolate was being bartered at this point, it may not have been traded as a form of currency, Baron says. — Joshua Rapp Learn, Science | AAAS, "The Maya civilization used chocolate as money," 27 June 2018 To generate publicity, the cash is handed out at ceremonies held in the weekly roadside markets where villagers gather to barter meager fish hauls for goods like plastic buckets or quart bottles of gasoline. — New York Times, "Nearly Eradicated in Humans, the Guinea Worm Finds New Victims: Dogs," 18 June 2018 Prize is not transferable or redeemable for cash and may not be sold, bartered or auctioned. — Union-tribune Rewards, sandiegouniontribune.com, "Enter to Win Two Tickets to San Diego Legion's Inaugural Rugby Season as well as a gift certificate to Hundred Proof!," 11 May 2018 Others report punishment for having hoarded, rationed or bartered for menstrual products. — refinery29.com, "Meghan Markle Has Championed Menstrual Equity — Here's Why You Should Too," 21 May 2018 As the city bartered for water with local farmers and hustled to build desalination plants, its residents simply started using less water. — Ryan Lenora Brown, The Christian Science Monitor, "Squeezing more out of taps: How Cape Town cut consumption in half," 30 Apr. 2018
Throughout the 18th century, retailers began to abandon the prevailing system of bartering. Retailers operating out of the Palais complex in Paris, France were among the first in Europe to abandon the bartering, and adopt fixed-prices thereby sparing their clientele the hassle of bartering. The Palais retailers stocked luxury goods that appealed to the wealthy elite and upper middle classes. Stores were fitted with long glass exterior windows which allowed the emerging middle-classes to window shop and indulge in fantasies, even when they may not have been able to afford the high retail prices. Thus, the Palais-Royal became one of the first examples of a new style of shopping arcade, which adopted the trappings of a sophisticated, modern shopping complex and also changed pricing structures, for both the aristocracy and the middle classes.
Michael Linton originated the term "local exchange trading system" (LETS) in 1983 and for a time ran the Comox Valley LETSystems in Courtenay, British Columbia. LETS networks use interest-free local credit so direct swaps do not need to be made. For instance, a member may earn credit by doing childcare for one person and spend it later on carpentry with another person in the same network. In LETS, unlike other local currencies, no scrip is issued, but rather transactions are recorded in a central location open to all members. As credit is issued by the network members, for the benefit of the members themselves, LETS are considered mutual credit systems.
As Orlove noted, barter may occur in commercial economies, usually during periods of monetary crisis. During such a crisis, currency may be in short supply, or highly devalued through hyperinflation. In such cases, money ceases to be the universal medium of exchange or standard of value. Money may be in such short supply that it becomes an item of barter itself rather than the means of exchange. Barter may also occur when people cannot afford to keep money (as when hyperinflation quickly devalues it).
Economic historian Karl Polanyi has argued that where barter is widespread, and cash supplies limited, barter is aided by the use of credit, brokerage, and money as a unit of account (i.e. used to price items). All of these strategies are found in ancient economies including Ptolemaic Egypt. They are also the basis for more recent barter exchange systems.
“Economic theory has always got to be historically bounded,” Beggs says. “I think it’s a mistake to think you’ll find the workings of modern money by going back to the origins of money.” He does point out that, while barter may not have been widespread, it’s possible that it happened somewhere and led to money, just given how much is unknown about such a large period of time.
Modern barter and trade has evolved considerably to become an effective method of increasing sales, conserving cash, moving inventory, and making use of excess production capacity for businesses around the world. Businesses in a barter earn trade credits (instead of cash) that are deposited into their account. They then have the ability to purchase goods and services from other members utilizing their trade credits – they are not obligated to purchase from those whom they sold to, and vice versa. The exchange plays an important role because they provide the record-keeping, brokering expertise and monthly statements to each member. Commercial exchanges make money by charging a commission on each transaction either all on the buy side, all on the sell side, or a combination of both. Transaction fees typically run between 8 and 15%.
Still, Adam Smith really did seem to believe barter was real. He writes, “When the division of labour first began to take place, this power of exchanging must frequently have been very much clogged and embarrassed in its operations,” and then goes on to describe the inefficiencies of barter. And Beggs says that many textbooks sloppily seem to endorse this viewpoint. “They sort of use that fairy tale,” he explains.